MORE OF THE BEST OF BROADWAY FOR NORTH TEXAS AUDIENCES
A groundbreaking partnership has been forged between the AT&T Performing Arts Center and Dallas Summer Musicals that will provide even more opportunities for North Texas audiences to enjoy the best of Broadway.
Beginning with the 2019/2020 season, the AT&T Performing Arts Center will make the Margot and Bill Winspear Opera House available to Dallas Summer Musicals for up to four weeks a year. This will provide additional premier performance space in Dallas for touring productions of the finest shows from Broadway.
“I’m excited that the AT&T Performing Arts Center and Dallas Summer Musicals are continuing to bring great Broadway productions to our stages here in Dallas,” said Dallas Mayor Mike Rawlings, a strong advocate for the arts. “We know that Dallas is the cultural capital of the Southwest, and this new partnership just reinforces that.”
Both organizations will continue to program their own robust Broadway seasons, but the partnership will allow DSM to now present shows in the Winspear Opera House as part of its season subscription, or as add-ons.
“There has long been a desire for these two organizations to work more closely together, and given the focus on collaboration in the new Dallas Cultural Plan, this completely aligns with those goals,” said Debbie Storey, interim president and CEO of the AT&T Performing Arts Center. “The Center is committed to continue presenting season after season of great musicals and plays from Broadway. With all the incredible creative product coming out of Broadway today, this partnership just opens the door for more of these performances on the Winspear stage – and North Texas audiences are the winners.”
The Winspear, located on the AT&T PAC campus in the Dallas Arts District, seats 2,200 and has been the home for the Center’s Broadway Series since it opened in 2009. The historic Music Hall at Fair Park, which seats 3,400, has been the home of Dallas Summer Musicals since 1951. Access to the Winspear now gives DSM more flexibility to ensure the show and the venue are the right fit.
“Arts and cultural partnerships are essential to our city’s strong and vibrant arts community. This long-hoped-for partnership with the AT&T Performing Arts Center enhances Dallas Summer Musicals’ ability to deliver on our mission, while also partnering with our friends at AT&T PAC to enhance the Broadway experience for our city,” said Ken Novice, president of DSM. “Together with Broadway Across America, Dallas Summer Musicals is proud to present some of the great musicals coming from Broadway at the Winspear Opera House, and we look forward to sharing those shows with Dallas audiences. We are also grateful to the City of Dallas for the wonderful recent and ongoing improvements to our beloved home in the Music Hall at Fair Park. We remain dedicated to filling the Music Hall with great Broadway shows.”
This partnership also is good news for Broadway season subscribers for both organizations. DSM subscribers will have a period of presale access to AT&T PAC Broadway shows at the Winspear – after Center subscribers but before the public. The Center’s Broadway subscribers will have similar presale access to DSM shows at both the Winspear and Music Hall. The subscriber benefits will begin with the groups’ 2019/2020 seasons, which each organization will be announcing separately early next year.