During The Book of Mormon’s run at the Center, audiences gave more than hearty laughs, showing the generosity North Texas is famous for through donations to Broadway Cares/Equity Fights Aids. Since 1988, this nonprofit organization has raised more than $250 million for essential services for people with HIV and AIDS.
Tom Viola, executive director of Broadway Cares/Equity Fights Aids, praised the contributions of Center audiences. “_The Book of Mormon_ Latter Day tour raised $117,181 from audience appeals, signed poster sales, auction lots and more offered by the cast at the end of the show over 13 performances,” Viola reports. “That’s an extraordinary amount, reflecting both the company’s amazing commitment to our work and the remarkable generosity of Dallas audiences.”
These donations will stay right here in the region, helping organizations who provide care to local families. Viola says that Broadway Cares/Equity Fights AIDS awarded more than $200,000 to 23 AIDS and family service providers in Texas, including those in DFW. AIDS Services of Dallas, Bryan’s House, Legacy Counseling Services and others.
When patrons purchase a ticket to a Broadway show at the Center, a portion of their proceeds already go to our education programs for Dallas ISD teens, ticket donations through local nonprofits and our free programming. So those who give to Broadway Cares are doubly generous to the community, and we are grateful for it!
If you would like to know how the purchase of your tickets helps local organizations, please visit www.attpac.org.