Caroline Crocker, Director of Marketing


Caroline Crocker is the nonprofit AT&T Performing Arts Center’s Director of Marketing, responsible for booking and marketing Broadway shows. Caroline came to the Center from SHN Presents, where she served as General Manager. She managed the annual marketing budget and worked with the Center’s staff on all Broadway-related efforts, including ticketing, group sales and publicity.

Prior to joining SHN Presents in 2013, Caroline was the Buying Director at one of Dallas’ largest independently owned advertising agencies, Southwest Media Group. She served as the Account Supervisor for locally and nationally based clients, such as Whataburger, Pizza Hut and Texas Health Resources. While at Southwest Media Group, Caroline was awarded the AWM (Alliance for Women in Media) Award of Excellence for DFW Local Buyer four consecutive years during her tenure.

Caroline earned a Bachelor of Arts degree in communications from Baylor University. When not at the Center, Caroline enjoys traveling and spending time with her family and her English Goldendoodle, Prince Harry.